Case Studies

See how Lemma gets real results with expertly-built hypotheses and deep data analysis:

+22% increase in CVR

Stur Drinks

Onsite Testing Program
Adding a competitor comparison block to the homepage helped Stur position their unique value proposition above their top comepetitors. Purchase rate increased 22% with 95% confidence and revenue per visitor increased 39% with 99% confidence.
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+24% increase in CVR

Happy Viking

Onsite Testing Program
What works better on the homepage hero, video or still imagery? We optimized content across devices and found that still imagery worked better on mobile and video worked better on desktop.
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+15% increase in revenue

Native Pet

Onsite Testing Program
Adding a bundling widget to product pages increased AOV by 8%, and even increased transaction rate by 7%, leading to a 15% increase in revenue per user.
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+19% increase in CVR

RtA

Onsite Testing Program
Additional value props, when added right underneath the add-to-cart button, can reduce cart hesitancy and result in more confident purchases.
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+113% increase in Revenue

Theory11

Paid search strategy
Creating asset rich campaign breakouts highlighting new product launches helped drive an 86% increase in sales from a 50%increase in investment year over year during the Black Friday shopping season.
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+15% returning customers

oHHo

Paid search strategy
Tailoring oHHo’s google ads account to compliment the efforts made on social media helped drive a more engaged audience resulting in 15% increase in returning customers and a 20% increase in sales
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